GET CONNECTED TRAINING
Know-how you need to succeed


Girl Power

If your small business wants to tap the teen market, focus on teenage girls. They’ve got the buying power. A 2005 study by the market research firm ICR found that teenage girls outspend their male counterparts. Girls ages 12 to 17 spend about $47 per week, compared to $45 per week spent by teenage boys. And more girls get their spending money from a constant source – their parents. Eighty-seven percent of teen girls report getting money from their folks, compared to just 77 percent of boys. To find out more about the survey, go to http://www.icrsurvey.com/ICRInTheNews/Teen_Survey_0805.html.

Ramp Up Accounting

Startup business shouldn’t delay putting accounting systems place. That’s the finding from a recent study by faculty members at the Stanford Graduate School of Business. The study revealed that startup companies that act quickly to implement formal mechanisms such as cash budgets and operation budgets had higher growth rates than firms without financial management systems in place. The study was funded by Stanford’s Center for Entrepreneurial Studies.

 

Return To Contents