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Avoid Knee Jerks
The next time you pack for an airplane trip, take some Knee Defenders along. These small devices protect your knees when the passenger sitting in front of you becomes an aggressive seat recliner. Knee Defenders are lightweight, pocket-size and all plastic. They easily slip onto the arms of your lowered tray table. When the passenger in front of you attempts to recline, the Knee Defenders take the hit, leaving you with more leg room. Knee Defenders are sold and used in pairs. Cost is $14.95, plus shipping and handling. Go to www.kneedefender.com.
Market Research Made Easy
You’ve probably heard that market research can help you expand and improve your small business. But chances are, the task simply seems too overwhelming. Not anymore. In his book “Guerrilla Marketing Research” (Kogan Page, 2006), author Robert J. Kaden shows you techniques you can use to better understand your customers. You’ll also learn about developing products and promotions that not only satisfy your clients, but also help you make more money.
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