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Start Me Up
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Article 4: Tools of Your Trade Every
startup business needs certain basic tools of
the trade. Don’t skimp on the tools you really
need. But if money isn’t abundant right now,
don’t buy anything that won’t significantly
enhance your productivity or profitability.
For most entrepreneurs the essential tools
include:
Computer,
monitor and printer
Software
Surge
protector or uninterruptible power supply
(UPS)
Telephone and
a voice-mail system or answering machine
Internet
connection
Fax machine
Desk, chair,
lighting, bookshelves and a file cabinet or
two
Office
supplies
When shopping for
big-ticket items such as computers, buy enough
speed and storage capacity to do your work well.
But don’t max out with a top-of-the-line machine
if you’re using it just to do word-processing
and spreadsheets. If your budget is extremely
tight, buy used or rebuilt equipment.
The amount of time you spend online should
determine what Internet connection speed you’re
willing to pay for—a fast broadband service (DSL
or cable modem) or a less expensive dialup
account.
If you spend time online through a dialup
connection or receive faxes frequently, you’ll
need a second phone line. If you rarely receive
faxes and don’t need a second line for Internet
service, consider services such as eFax, which
deliver incoming faxes via e-mail. (You’ll need
fax software on your computer to send faxes to
others.)
Make sure your desk and chair are comfortable
and ergonomically correct. A computer desk, for
example, is shorter than a traditional desk.
Computer desks give you a more body-friendly
position for keyboarding and looking at the
monitor. Never buy a bargain-basement chair that
lacks back support or height adjustment.
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