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Tech Gear
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Article 8: All Those Other Upgrades
This catchall category of technological upgrades
is as challenging as it is eclectic. Read these
guidelines before you invest.
Digital Cameras
This quasi-luxury item is a lot like a
handheld—a swell toy, but if you don’t have a
compelling use you can save a lot of money.
As one consultant noted, you can get one-hour
photo print at the drug store with a disposable
camera for a fraction of the cost and a lot less
inconvenience than buying a digital camera ($100
to $2,000) and all of its necessary accessories:
flash memory card ($31 to $77), color printer
($50 to $2,000) and expensive special paper.
That doesn’t even include the computer and touchup
software and the delay in having to dash back to
your office to download what you’ve shot.
But if your business benefits from digitizing
photos, such as job site evaluations for
construction or before and after pictures of
landscaping, a digital camera may be perfect.
Factors to keep in mind are that greater memory
in megapixels is related not to quality, but to
the size you can print. And as with all cameras,
the lens is the secret to quality images. Skimp
on lens technology and pay the price in lower
quality.
Networks
For small businesses that need to network their
computers, a standard 10/100 base Ethernet
system should fit the bill for less than $100.
Wireless networks add flexibility, but also ad
cost, and they raise security issues.
Anti-virus Software
Here is a technology upgrade that everyone
agrees on. If you do not use anti-virus software
you are tempting disaster. The little you spend
for this protection is worth every penny many
times over.
Go with leaders like Norton Anti-Virus or
MacAfee VirusScanPro, which are available for
under $50. For maximum protection, make sure you
regularly update virus definitions.
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