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Ideas For Small Manufacturers
All small manufacturers face competitive challenges. If you need some ideas about making your company a world-class operation, check out the report “The Future of Small and Medium Manufacturers: Challenges and Policy Issues.” It was produced by the Manufacturing Institute, the National Association of Manufacturers (NAM), and RSM McGladrey, Inc. Some of the ideas you’ll find:
Strike a balance between staying on top of technology and making investments you can’t afford; no company has unlimited resources Develop a distinctive product and marketing strategy Expand and diversify your customer base. Invest at least 3 percent of your payroll in employee training
Get A Logo
Need a new, high-impact logo for your small business? Don’t have a huge budget? Try one of these solutions. Prices vary, so shop around.
Vistaprint.com. Click “Premium Business Card” under business identity products. Then select “Use a Design Template.” On the left-hand side, click “Create a Custom Logo.” You choose graphics, font and color scheme. You can also download a logo package for incorporating the design with your other marketing materials. LogoWorks.com will give you logo concepts created by freelance designers within three business days. LogoDesignCreation.com. A 72-hour turnaround time gives you two to three initial concepts.
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