|
GET CONNECTED TIPS
Nifty ideas you can use to build a better
business
Specific E-Mails
When blasting out an e-mail marketing campaign or sending an e-newsletter, make sure your subject line does its job. Subject lines should grab recipients’ attention and give them a reason to open your e-mail. For example, the subject line “Dog Doctor’s Newsletter” doesn’t spark much interest. A more compelling subject line might read, “Dog Doctor: Prepare Your Pet for Summer.”
Are You Covered?
Insurance coverage for small businesses isn’t a one-time buy. As your business grows, your insurance needs change. You should review all of your policies at least annually. But there are other times when insurance coverage deserves your attention too. If your small business encounters any of these events, make sure you have the right insurance in place:
- Adding employees
- Buying new equipment
- Moving the business location
- Purchasing business vehicles
- Planning a near-term expansion
- Increasing inventory
|
