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GET CONNECTED TIPS
Nifty ideas you can use to build a better business
Don't Live By Price Alone
Small Businesses can't afford to compete
by offering the lowest prices. You've got to
motivate buyers with other enticements. Here
are some ideas:
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Convenience.
Stay open later or offer services on weekends
when other businesses don’t.
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Expertise.
Provide more product information and
comparisons than competitors.
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Service.
Get to know your customers and give more
personal service.
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Trust.
Steer customers toward products and services
that will meet their needs
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Uniqueness.
Offer services and products that are hard to
find and unique to your business.
IM--All The Rage
Instant messaging (IM) isn’t just for
teenagers anymore. The practice is gaining
ground in the business world, and 2003 could
be the break-out year. IM lets off-site
personnel communicate instantly with onsite
workers. It puts clients. independent
contractors and business colleagues in touch
immediately. It takes the next step up from
e-mail, which has become the standard for
business communications. And problems
surrounding instant messaging—such as security
and ability to save messages—are being tackled
by IM vendors. If your business could benefit
from instant messaging, get ahead of the
curve. Evaluate IM now, before you’re left in
the technological dust.
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