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GET CONNECTED TOOLS
Online and off-line stuff to make your business buzz
  • Text On The Go
    The AlphaSmart 3000 offers a convenient and lightweight alternative to toting around your laptop computer. More Info

  • Last-Minute Passports
    Need to renew your passport or get a new one in a hurry? More Info


GET CONNECTED TIPS
Nifty ideas you can use to build a better business

  • Financing A Franchise
    If you’re planning to sock a sizeable investment into the franchise of your dreams, look at more than just the amount of your upfront costs. Your financial equation also needs to include other out-of-pocket fees. More Info

  • Calls From Cyberspace
    Giving customers easy access to your phone number could help turn Web page hits into revenue-producing sales. Research shows that customers often pick up the phone and call to place an order or ask a product question while viewing a company’s Web site. More Info


GET CONNECTED TAXES
Savvy strategies to help reduce your taxes

  • Clean Up With This Deduction
    How to save on taxes with clean clothes. More Info

  • Get A Break For Getting Smart
    Other things you can deduct as business expenses you may not have thought of. More Info


GET CONNECTED TO-DO
Trade shows, conferences, seminars and workshops to boost your business

  • How To Build Powerful PowerPoint Presentations
    January 24, 2002
    Albuquerque, N.M.

    This intensive one-day workshop teaches you tips and tricks for creating and delivering polished presentations. More Info

  • Communicating With Impact
    February 5-6, 2002
    Chicago, Ill.
    Through practice, feedback, exercises and group interaction, this two-day seminar helps you improve the most critical skills for effective communications. More Info


GET CONNECTED TRAINING
Know-how you need to succeed

  • Manage Your Telephone Time
    Don’t even try to count the hours you spend on the phone each day. Your precious work time is usually whittled away in minutes and seconds as the calls come in and go out. But you can recoup some of that time by working smart on the phone. Here’s how. More Info

  • Reduce E-mail Overload
    Flooded with e-mails? Got inbox overflow? Try these smart tactics to stem the tide. More Info

 
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Read Our Latest Issue
This Month: Write A Winning Business Plan

Tip: Conduct Competitive Analysis
You need to know the competitors as well as you know your customers. And you’ve got to devise ways to beat them. Once you identify your top competitors, look specifically at what they offer customers. What goods and services do they provide? What’s their pricing strategy? How do they market their product or service? What level of customer service do they provide?

As you find answers to these questions, you’ll start to develop a picture of the competition and you’ll begin to see areas of opportunity for your business. 


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