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GET CONNECTED TIPS
Nifty ideas you can use to build a better business
Quote Me On That
Here’s a sure-fire success tip for your
online and offline press releases: Always
include quotes. Reporters love pearls of
wisdom. Put them in your press release via
quotes from you. If you’re announcing a new
product, use a quote to succinctly explain why
the product is important to customers. If
you’re opening a new business, give a quick
quote about how yours differs from the
competition. If your press release addresses
an industry award your company received,
comment on the status of or changes in your
industry.
Web site Appeal
Your Web site will be more inviting to
visitors if the design elements on pages stay
consistent. Place navigation tools in the same
location on every page. Put your logo in same
spot on each page. Choose two sans-serifs type
styles, no more, and use them on each page.
Limit the use of colors to small areas, such
as headers. Never use colors for page
backgrounds. These simple rules will help keep
your Web visitors happily trolling around your
site.
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