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GET CONNECTED TIPS
Nifty ideas you can use to build a better
business
Forgotten Resolutions
The New Year’s resolutions sounded good at
the time: increase profits, reduce costs, sell
more. But experts say that by the 10th week of
each new year, most people feel like failures
in adhering to their resolutions. Don’t
despair.
Instead, look over your resolution list and
pick just the top two. Now focus on those and
let the rest wait. You’re more likely to
succeed by choosing just two major resolutions
as your top priorities. Once you accomplish
those, pick two more. You’ll reach more goals.
You’ll gain confidence as you meet your goals.
And by the end of 2004, you may have worked
your way through your entire resolution list.
A Stronger Call To
Action
Increase traffic to your Web site with
this tip: a strong call to action. Don’t
simply invite potential customers to “visit”
your site for more information about your
products or services. Give them a compelling
reason to go to your site. For instance, in
marketing e-mails or direct mail your call to
action might read: Go to our Web site where
you can:
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Save on close-out items
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Enter your name for a
free giveaway
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Get a free gift with
orders over $25
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Sign up for discount
coupons
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Receive free shipping
this week only
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