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Nifty ideas you can use to build a better
business
Under Pressure
When you’re interviewing job candidates for your small business, you need to know how potential employees will act under pressure. Putting candidates on the spot with tough questions helps you see how they’ll perform. For instance, ask “What did you think of our marketing materials and our Web site?” That’s not only a stressful question, but it also lets you see if the candidate took the time to learn about your company. Try this question too: “At your last job, which co-worker or manager did you get along with least and why? How did you handle it? What did you do about it?”
Self-Employed Women
A recent study from the Center for Women’s Business Research found that self-employed women are becoming a growing economic force. The report, “Women-Owned Firms Doing Business Without Employees: A Growing Economic Force,” shows that the number of non-employer firms owned by women jumped 18 percent between 1997 and 2004. That’s twice the overall national growth rate. Other good news for these women-owned firms: Between 1997 and 2004, their revenues grew by 66 percent. To read the full report, go to www.womensbusinessresearch.org/mediacenter/2-2-2006.htm.
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