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Be Prepared

Is your small business prepared for an emergency? Probably not. That’s why the U.S. Department of Homeland Security launched its Ready Business campaign to focus on small and mid-size businesses. At the Web site www.ready.gov, you can find a wealth of materials to guide you in preparing for a disaster. The site offers easy-to-use templates that help you:

• Create an evacuation plan

• Plan for fire safety

• Consider people with special needs in your plans

• Secure facilities and equipment

• Review insurance coverage

Promote Summer

Now’s the time to plan a summer promotion for your small business. As the seasons change, so do customers. And in the summertime, folks tend to take an emotional break from work, even if they don’t actually go on vacation. They dream of having fun, taking it easy and generally easing up. So think of ways you can tie your products and services into this more relaxed time of year. Position your small business to match the summer mind-set, and your cash register will ring.

 

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