Market Your Small Business With E-Mail By Mark Landsbaum E-mail, if it hasn’t dawned on you yet, may be the greatest boon to marketing your small business since the handshake Here, you can read about tips, tricks and techniques to make e-mail work for you, drawn from my book, “Streetwise Low-Cost Marketing: Savvy Strategies for Maximizing Your Marketing Dollars” (Adams Media, 2004).
The Rise of E-mail
The Subject Field
E-mail Friendly Tips
Thou Shalt Not Spam
E-mail Ethics
Sigs - The Personal Touch
Lists: Permission-Based E-Mail Addresses
Create Your Own Opt-In List
Resources
(Posted March 2005)
The Rise Of E-Mail
E-Mail Friendly Tips
E-Mail Ethics
Updates And E-Zines
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