Can A Trade Show Boost Your Small Business? By Don Sadler Trade show exhibiting can be one of the most profitable and cost-effective ways to promote your small business – or it can be a colossal waste of time and money. Which experience your company has with a trade show exhibition depends on how well you prepare and plan for the show, how effectively you execute your plan during the show, and how efficiently you follow up after the show. This seminar will look at each of these areas in depth. You’ll learn how to choose the right show for your business. You’ll see what kinds of pre-show marketing activities are the most effective. You’ll also discover how to design an effective and cost-efficient trade show booth as well as how to follow up on the leads generated from the show.
What Trade Shows Can And Can’t Do
Choose The Right Show
Pre-Show Marketing
Designing Your Booth
Do’s And Dont’s At The Show
After The Show
(Posted March 2007)
How Much Will A Show Cost?
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2007
NASE All Rights Reserved.
©
2007
NASE All Rights Reserved.